Understand Current Business State

We believe transformational change relies as much on understanding how your organisation works today as it does imagining the way you want it to work in the future.

LINQ’s ease of use means you don’t need specialist skills to start mapping Information Supply Chains to understand how your business currently operates; no longer do you have to rely on domain experts to try and describe your business using specialist architecture and business process tools designed to deliver value elsewhere.

LINQ delivers insights that are unimaginable with legacy drawing tools and capture can be up to 5 x faster.

Using just 4 descriptors (Information, Action, Systems and People) LINQ can be used to describe any organisation, in any domain, at any level of digitalisation.  Whether you are trying to understand a completely manual, paper based system or plan for the IoT, LINQ will enable you to do it quickly and in a way everyone understands.

Enable Cost / Value Insights

When you have a LINQ based view of your Current Business State the connections between cost and value are easy to see.  And when you can see the costs associated with delivering a specific business outcome you are able understand whether or not there is justifiable return on investment.  A balanced scorecard style dashboard makes it easy to join the dots and make quantifiable decisions.

Improved Prioritisation

LINQ enables you to cut through the noise and objectively prioritise where to focus.

LINQ gives you a language to deliver a common understanding of value across your business and shows you how efficient and effect current processes are.   You can now assess project investment with an understanding of the actions that truly contribute to valuable business outcomes, as a result decisions become easier and priorities become obvious.

Smaller Projects

LINQ allows improved information flows to be quickly sketched out.  The potential cost benefit and / or risk reduction are easily understood and explained.  By seeing the benefit at this granular level, it becomes much easier to initiate small projects to implement the proposed change.

Small projects are less risky and deliver improvement quickly.  LINQ allows the people impact of the change to be seen in a way that helps everyone understand why the change is needed and the benefit that will accrue.

LINQ achieves this by being able to compare ‘before and after’ information supply chains that can focus in on specific impacts

Even when large projects are taken on, LINQ helps define the project scope in a way that is clear to everyone.  The ‘before and after’ impact on people can be clearly communicated, and they can clearly understand why the change is necessary.

Identify Opportunities to Transform

LINQ will help you identify where your people, processes and technologies are aligned to deliver against your underlying strategy and where improvements could be made.

Using LINQ to model Information Supply Chains quickly helps pinpoint the parts of your organisation that would benefit from change and allows you predict the tangible benefits of transformation.


LINQ helps you to describe your business is a way that can be understood throughout your organisation;  having a common language with which you talk about opportunities and issues reduces the time it takes to get your whole team on the same page, making it quicker to get things done.