How it Works


Identify a business issue

Struggling to create an evidence based case for digital transformation and make the smartest decisions?


Get to know your data

Model your data and information by starting with a familiar business outcome and tracing the flow through your business.


Remove waste and streamline processes

Utilise LINQ’s output to clearly align the cost and value with your strategy and move forward with confidence.

Stylised LINQ screenshots showing 4 elements of LINQ Insights
Stylised LINQ screenshots showing 4 elements of LINQ Insights


Easily see everything involved in a section of your business.


Identify areas of your business that have potential time and cost savings.


See a breakdown of costs and where you are spending the most money.

Enabling Digital Transformation

LINQ provides a robust methodology and platform enabling you to value your information.

LINQ quickly helps you to identify areas of value within your business and then assess the impact of transformation on the ability of that business area to deliver value in response to the new demands of today’s digital customers.

Enabling Information Literacy will allow the entire organisation to talk about how information creates business value. As value flows from areas of comfort, it can spread to encompass all aspects of business value; intellectual capital, knowledge management, value chain management, business process management and decision support.

Most organisations aren’t yet in the position to be able to identify how the value of their information assets can be used to drive decisions about digital transformation. The starting point is to be able to answer these questions:

  • What information is available?
  • How does it flow?
  • How it is accessed?
  • Who has access to it?
  • What is the purpose for which I have this information?
  • What business decisions does this information support?
  • What business value does it create?
  • Who is responsible for it?
LINQs Digital Transformation Guide leaflet cover
LINQs Digital Transformation Guide leaflet cover

Digital Transformation:

A step-by-step guide to utilising the power of Information Value Flow Modelling

Learn how the power of information value flow modelling can accelerate your digital transformation decision making.